Athlete Spotlight

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Favorite Gear

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Fairhaven Jacket — Cinnamon

Jake Blauvelt

Action Sports

Jake Blauvelt has long been devoted to progressing what is possible on his snowboard. From his early days on hill as a Vermont contest local, Jake has consistently pushed himself to find a path that is true to his identity, his unique personality and his dreams. That path has taken him from icy park jumps to powder turns; from podiums to heli drops – and he has continued to improve and evolve with every step. Jake pushes the limits of snowboarding and travels the world in search of new challenges, perfect snow and the pursuit of happiness. The past cou...

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Recent Action Sports News

  • Podium Party: Oakley Action Sports Athletes Make Their Mark on Sochi Olympics

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    Posted 6 months ago by Chasen Marshall

    The medals have been awarded. The flame has been extinguished. The talk show circuit is complete. The Kellogg’s cereal boxes are on the shelves. Shake it out. Exhale. It’s over. The Winter Olympics in Sochi, Russia are at their end. The world watched as skiers and snowboarders put on some of the most exciting performances of the Games. New stars arose; some pre-existing ones excelled as well. Joss Christensen shocked the freeskiing world; Jamie Anderson reaffirmed her dominance in snowboarding Slopestyle. Mark McMorris was humble and professional despite adversity; 15-year-old Ayumu Hirano was quiet yet explosive. Shaun White didn’t have his best days, nor did Kaya Turski – but both will be back. Sports aren’t predictable. Sports aren’t always fair. The Olympics proved those facts, for better or worse. And in the end, in total, Oakley athletes won 84 medals at the 2014 edition of the Winter Olympics.

  • American Joss Christensen Flawless in Men's Freeski Slopestyle, Wins Olympic Gold Medal

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    Posted 7 months ago by Chasen Marshall

    In the end, Joss Christensen could only throw his head back and smile. He watched as 11 competitors rode their second and final run of the Slopestyle finals, and one after another, they couldn’t match him. His first run, highlighted by a beautiful switch triple cork 1260 – the only of the competition – resulted in an insurmountable score (95.80). Big name after big name tried, but failed. And the last skier standing, the one who would get the victory lap, was the one who almost didn’t even make the trip to Sochi.

  • Japanese Wunderkind Ayumu Hirano Wins Halfpipe Silver Medal in Sochi; Hiraoka Takes Bronze

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    Posted 7 months ago by Chasen Marshall

    Everyone had the same canvas on which to work. Many were critical of the Halfpipe conditions in Sochi, but that didn’t seem to bother Ayumu Hirano. As the sport has come to expect from the 15-year-old Japanese wunderkind, his amplitude was greater and his tricks more technical and stylish. And as a result, he won an Olympic silver medal. His fellow countryman, Taku Hiraoka won the bronze medal.

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