Articles by Date

March 2012

  • Sneak Peek: RadarLock


    Posted over 2 years ago by

    With the flip of a simple switch, RadarLock combats any light or weather condition you can imagine.

  • A Month In Photos - March 2012

    KayaSequence_Photo Shay Williams

    Posted over 2 years ago by John Ohail

    Oakley athletes were at it again, all across the globe. From the grand scale of Winter X-Games Tignes to Olympic qualifying in performance sports and the NASCAR seasons ramping up, Oakley athletes were performing at the highest level – as they always do. A month in photos recaps all the action that took place during March 2012 at competitions near and far.

  • Share the Passion: Janko Tipsarevic Invites Best Juniors to his NEXT Generation Tour


    Posted over 2 years ago by Theresa Stary

    Oakley Ambassador Janko Tipsarevic is a not only a great tennis player, he is an archetype of a player to many tennis groms of the upcoming generation. Not just through his ATP ranking, where the 28-years old serb is currently placed on 8. Janko already used to be a very good junior (No. 2 in world junior rankings in 2001) and now the O-Player did start a new mission inviting some of the best junior players on 5 Tournaments in 2012 to follow him on and off-court, before and after the matches.

  • Oakley Raids Another Shoe Factory in Brazil


    Posted over 2 years ago by Danny Evans

    Oakley is a company built on authenticity, and we don’t take kindly to those who seek to undermine that tenant by making and/or selling counterfeit Oakley merchandise.

  • Tampa Bay Rays Spring Training


    Posted over 2 years ago by Nick Legare

    Oakley’s Rolling O Lab posted up at the entrance to the Charlotte Sports Park on Wednesday and Friday, March 21st and 23rd respectively, as the Tampa Bay Rays battled the New York Yankees and the Toronto Blue Jays.

  • Sport Achat Lyon, France (12. - 14. March 2012)


    Posted over 2 years ago by Christian Kozlowski

    After our adventures in Livigno, Italy, our truck had to make its way through a maze of tiny roads and high alpine passes to get to Lyon, France – not the easiest task! But eventually we made it safe over the Alps and pulled up at the gates of the Lyon Achat winter tradeshow.

  • Italy Dealer Tour, Livigno (02. - 06. March 2012)


    Posted over 2 years ago by Francesco Trancanelli and Christian Kozlowski

    Under normal circumstances, the drive to Livigno is not really a trip to remember. Yes, it’s pretty, but for the rest the drive is quick ‘n easy. Well, try this with a 40-foot monster – and the journey turns into a whole series of different stories! We just say tricky roads and tiny tunnels…

  • Southwest Jammin’: Oakley’s Banana Beat Artist Lounge Drops Into South by Southwest Festival, O’s Celebrity Family Rages


    Posted over 2 years ago by Andrew De Lara

    Everyone knows that Oakley brings the party…wherever it goes. South By Southwest (SXSW), one of the country’s most prominent film, interactive and music festivals, went off once again in Texas last week. And the Big O, as usual, brought its star power and vibrant family of artists to the scene to rock Austin the only way it knows how…with sick style. By day, festival-goers dropped into Oakley’s popular Banana Beat Artists Lounge, taking in the sights of stars, steezy Oakley gear/eyewear and a mouthful of Banana Beat Records, the brainchild label of Oakley music star producer/artist, Cisco Adler.

  • The Right To Give: Oakley Cyclist Clara Hughes Supports The ‘Right To Play’ Charity In a Huge Way


    Posted over 2 years ago by John Ohail

    Some North Americans will never truly understand the devastation and hardships that take place in African nations such as Rwanda. Hollywood tries to depict the sad reality of the issues sweeping the African continent, but rarely is the full effect of troubling problems ever shown. Canadian Clara Hughes has taken notice and pledged to do something about it. The Oakley Olympic cyclist, speed skater and now humanitarian has teamed up with Oakley Canada in pledging to donate the entirety of her retainer payment as well as any Olympic victory bonuses received in 2012 to the Right To Play charity, aimed at aiding the Rwandan people.

  • Pirates Spring Training


    Posted over 2 years ago by Nick Legare

    It was a beautiful day for baseball in Bradenton, Florida today with low humidity and sunny skies. The Oakley Rolling O Lab was giving tours near the entrance of McKechnie Field as thousands of Pirates and Phillies fans came to watch the exhibition game.

  • Mets Spring Training


    Posted over 2 years ago by Kyle Donahue

    The National Rolling O-Lab kicked off the 2012 MLB Spring Training season with a two day stop at Digital Domain Field in beautiful Port St. Lucie, FL.

  • Adriano De Souza Kick-Starts his 2012 WTC Campaign with a 2nd Place Finish at the Quiksilver Pro Gold Coast

    Quiksilver Pro Gold Coast

    Posted over 2 years ago by Elishia Matta

    The Quiksilver Pro Gold Coast culminated in dramatic fashion with Oakley’s own Adriana de Souza surfing head-to-head with perennial ASP World Title contender Taj Burrow.

  • On Top of the Planet: Oakley’s Golf Superstar Rory McIlroy Triumphs at the Honda Classic, Overtakes World No. 1 Ranking


    Posted over 2 years ago by Andrew De Lara

    One of golf’s legends knew this day was coming. A couple years before the flashing lights, mainstream headlines and international fanfare engulfed Rory McIlroy in golf stardom, Tiger Woods sounded off that the youngster from Northern Ireland was destined to ascend to the No. 1 World Ranking. That moment arrived, not for long but it did arrive. Despite a fiery charge from Woods in the final round of the Honda Classic, Oakley’s superstar was able to fend off the entire talent-packed field in commanding fashion. He shot 69 to emerge triumphant by two strokes for the tournament title…and a stunning view from the top of the planet. He’s the second youngest player to have taken the sport’s glorious top ranking.

  • Sneak Peek: Crankcase


    Posted over 2 years ago by